Ed Sheeran launched his own record label, Gingerbread Man Records, this week!
Sheeran said, “I’m extremely excited to be starting up my own label”. “It’s something I’ve been planning for some time. I’ve always loved endorsing acts from the very beginning and I get to work with artists I truly believe in.”
Sheeran’s first signing on the record label is British singer Jamie Lawson.
Ed has also started the accompanying YouTube channel, and announced the launch through this video: